Lore Sjoberg

Lore Sjöberg is a self-described "professional sarcast" and internet humorist responsible, and perhaps best known for, The Book of Ratings.

He is the co-founder of Brunching Shuttlecocks and now owns and produces content for the sites BadGods, Lore Brand Comics and is a regular Wired contributor with a commentary feature called "Alt Text" which was briefly done in video format before being canceled and subsequently brought back as a column.

His work crossed over from internet humor to internet Meme when he first created the widely-quoted Geek Hierarchy chart.

The following pages are headed by a quote of his

 * Ad Hominem
 * Chest Monster
 * False Dichotomy
 * Food Pills
 * Hydra Problem
 * Infinity+1 Sword
 * Ironic Hell
 * Late to the Punchline
 * Luckily, My Powers Will Protect Me
 * Parent Service
 * Precision-Guided Boomerang
 * Required Secondary Powers
 * The Scrappy
 * Speech-Impaired Animal
 * Time Police
 * Trick Arrow
 * Weaksauce Weakness
 * Wolverine Publicity