Special:Badtitle/NS90:Forum:Trope Talk/Rename Need a Hand - or A Handjob?/reply (4)

By way of Missing Supertrope.

"Show a teaser portraying the normally upright hero acting in an evil and despicable manner, causing the audience to wonder "Shock! How could this be‽" and then, hopefully, to read/watch/listen to the thing you're advertising.

You look at the cover to the newest issue of your favorite comic, and what do you see? The Superhero, apparently killing his Sidekick and his love interest! Or, "On the Next..." episode of the new prime-time TV series, the main character goes bad, selling her team out to the Big Bad and shooting the Plucky Comic Relief in the face!"

- - hypothetical description of Paratext