Chickification

""That little firecracker wife turned out to be a real school marm, didn't she?""

- Kame Sennin/Muten Roshi, Dragon Ball Z

So you have an Action Girl. She rocks. There's only one problem: she's also the only female in the main cast, and you don't have a Non-Action Guy or other similar balancing factor to counterbalance this. Where are you going to get your Designated Victim for the team to save every episode? What's an executive to do? Completely replace her tough image and capabilities with something more fitting to the Damsel in Distress you need, someone who tends to Stay in the Kitchen or not do anything rather than go out and fight, whether by punching people alongside the others or analyzing the scenario and figuring out a solution so she can help others punch people.

Chickification differs from Faux Action Girl. The latter is just about a so-called Action Girl who never lives up to her reputation once the plot hits the fan. Chickification involves a genuine Action Girl who was Badass at one point, but was derailed into a weak and helpless (or at least significantly less Badass) character, without any In-Universe justification for such a change. The lack of in-universe justification is key to this trope. If the Action Girl is changed as the result of physical and/or emotional trauma, that's just character development.

This trope is not about any Action Girl who shows those icky and bad 'female' emotions. Remember, being The Chick is not automatically a bad thing.

The term "chickification" itself was invented by, of all people, Rush Limbaugh and is used to describe the devaluation of both masculinity and femininity in an effort to create an androgynous society.

May involve the Standard Female Grab Area.

The inverse of this trope is Xenafication (where the girl becomes a super Action Girl... without any Character Development), and to more general extent Took a Level in Badass, although that's not limited to female characters. Also see Adrenaline Makeover, where The Chick gradually gets out of her shell and develops physically, emotionally and mentally. This trope can be a result of meeting a more interesting boyfriend

If this is done to a male character in a Slash Fic, it may be part of Wimpification.

Although it is distressingly easy to imagine combining it with this trope, turning a male character into a female is a separate trope: see Gender Bender and Mandys Law of Anime Gender Bending.

Be warned, this page is a lightning rod for people to start complaining about fandoms you don't like, so make sure to give specific explanations when referring to certain fandom activities.

Not to be confused with that guy. You know, him. Also compare with Girliness Upgrade, in which the girl becomes more feminine but doesn't lose her backbone. If the girl used to be an active character but now is just there it has become Men Act, Women Are.

Anime and Manga

 * Axis Powers Hetalia: Hungary seemed like a case of this, but she turned out to have just gotten a massive Girliness Upgrade. Even after becoming Austria's maid, she's still a very competent fighter, and comparing her level of actual skill, she's actually stronger as an adult Ninja Maid than as a pre-teen Cute Bruiser: as a kid, Hungary wins against Prussia but struggles with Turkey and later loses to him, whereas as an adult she totally curbstomps Prussia and his whole army and beats up France at least twice.
 * In the anime of Blue Dragon, Kluke is changed from a self-confident, mature girl who's virtually raised herself since the deaths of her parents to your stereotypical damsel in distress with no explanation. She doesn't even get her powers until near the half-way point of the series.
 * The Corrector Yui anime. Played straight and memorably subverted in the second season.
 * Played straight: Freeze, the only female of the Corruptor team, was an extremely efficient Dark Action Girl with ice-based powers. When she switched sides for the second season, she walked the thin wire between Action Girl and Faux Action Girl, with more emphasis given to her clumsiness outside of the battlefield and comical inability to keep a stable work in the Com.Net,.
 * Subverted: In the first season, Haruna Kisaragi . Cue to second season and having Yui being turned into rock in the Net.com and rendered comatose in the real world: without any ounce of hesitation, Haruna returns to be a Corrector, . She's remained a Corrector ever since and even was there for Yui, Ai and the other Correctors in the Grand Finale.
 * Mai Shiranui of Fatal Fury has always been sort-of a Brainless Beauty, but she's a pretty competent Action Girl otherwise and rather proud of her skills. In the OVA, however, her primary purpose is to get kidnapped so Andy can save her. (She does win one fight—with another girl.)
 * Hikaru Hazama of Beyblade Metal Fusion goes from Action Girl to Secretary in the second series.
 * Casca in Berserk is sometimes accused of this, though it's closer to a case of being Stuffed Into the Fridge while still technically alive—from a psychological perspective, it's not exactly surprising that she's insane after everything that's been done to her.

Comic Books

 * Most of the female X-Men were temporarily hit hard by this when Chris Claremont left for the first time.
 * Storm was relegated to background scenery and occasional artillery when the romantic/heartbreak subplot got dumped.
 * Psylocke was mostly just Worfed, but it's worth noting that the villain who eventually gutted her was someone she'd previously defeated even before she'd learned martial arts.
 * Rogue, despite being strong enough to bench-press tanks and capable of outflying almost any weapons she cannot laugh off, was repeatedly pummeled by far less formidable foes, and at least once screamed for help from a boyfriend that was barely a step above Badass Normal. Her psychological fortitude went down the tubes to boot.
 * Inverted in the French Space Opera comic series Valerian and Laureline, where Laureline starts out as mostly tagging along with Valerian but becomes a more active, heroic character as the story arc goes on. There was actually a period in which Valerian would lose his competence to give room for the now active Laureline to the take the initiative.
 * Black Canary is still capable, but not in her own book. While Birds of Prey and Justice League of America which she is the leader of both feature her kicking ass, Green Arrow/Black Canary treats her as a perpetual Damsel in Distress for Green Arrow to rescue.
 * Similarly, the Wasp's intelligence, combat effectiveness, levelheadedness, and leadership abilities seem to vary inversely with the degree to which the writer plays up her relationship with her ex-husband Henry Pym. After a few years as more or less The Load, they apparently gave up and stuffed her in the fridge so Hank could have more guilt.
 * Parodied a couple of times, and Lampshaded at other times (but by no means averted) in the Prince Valiant stories where competent, resourceful girls deliberately make themselves out to be less so in order to be more appealing to the men.
 * After being depicted as a reckless, fiery Badass Damsel throughout the 1940s, Lois Lane was chickified into a useless Damsel Scrappy who constantly needed saving and couldn't handle anything on her own in the Silver Age. Even attempts at improving her character during the Bronze Age fell flat, with her Earth-2 counterpart Lois Kent far outstripping her in badassery. Fortunately, the Post-Crisis reboot of the Superman mythos restored her Golden Age persona, with an added side order of army brat and combat training.
 * Princess Sally Acorn of Sonic the Hedgehog was hit with this hard after King Acorn took control of the kingdom again, and didn't really come out of it until Ian Flynn took over writing duties.

Fan Works
""A Harmonian badfic, you say? So am I a whore or dead in this one?" "The former." "Figured as much.""
 * Extremely common in Die for Our Ship fanfiction. Basically, if you like a more or less psysically/mentally capable woman (Action Girl, Passionate Sports Girl, Badass Damsel, Plucky Girl, Silk Hiding Steel, etc. among other female archetypes) but don't like a certain couple involving her (whether canon or not), you can easily break up said couple via making her love interest a Domestic Abuser and stripping the female character of her spine and/or fighting skills. That way, it's totally justified to have the other half of the Fan-Preferred Couple rescuing her!
 * You dont' even need to use this in Die for Our Ship-based fics. Apparently, many badfic writers think that the only way to get a "more or less psychically/mentally capable woman" to fall for the chosen love interest is subjecting her to the removal of her mental/physical strength, or both.
 * Used in the Hogwarts Exposed series, in which Hermione (who was, by the fanfiction's own admission, one of three to defeat Voldemort) goes to be some saintly nunnish person who adopts a Mary Sue student, scolds Ginny for wearing an outfit she thought was too revealing, quickly hooks up with Harry and marries him by the second fanfiction while being extremely lovey-dovey, and at one point shaves her nether regions just because he tells her he finds that more appealing. Possibly one of the worst scenes in the first fanfiction is when Neville begins to stroke her thigh while they're attending a concert and does not realize that she is bothered by this (don't ask). As he moves his hand closer to her crotch, she frets over what to do, afraid that hitting him or leaving early will garner unwanted attention from the press who are in the audience. Apparently Hermione, who solved so many traps and riddles in the series, was unable to think to just push Neville's hand away, or whisper "Stop it". Ginny gets it too. Besides the aforementioned revealing dress scene, it was mentioned that she slept with countless Muggles and wizards, including Snape. And like Hermione, she shows no signs of her magical skills, loyalty, or toughness from the series. Ginny's bad characterization is even lampshaded by an in-character Ginny during one of the Das Mervin sporkings on LiveJournal.


 * There are many, many fics in which Hermione, one of the smartest and pro-active females in Harry Potter canon and possibly of English literature in general, is a poor battered and weepy victim wife to Ron the Death Eater who abuses, beats, rapes, etc. her so Harry will sweep her off her feet and they'll team up to bloodily murder him and Ginny, who is likely to be written as a fat and ugly bitch who totally doesn't deserve Harry's love since the fanworker makes her lose her good looks as soon as she married him - while Hermione, despite all the Domestic Abuse, is angelically beautiful and perfect and all. The Last War is among the best examples of such crap.
 * Similarly, In This World and the Next has her she's perfectly willing to defer to Harry on everything.


 * Cori Falls loves doing this to poor Jessie in her fics. Sure, the girl's still allowed to kick some ass, but more often than not, she's crying or swooning in James's arms or needing to be rescued from perverts.
 * There's an entire disturbing Fanfic community dedicated to doing this to Lenneth so that Lezard can be the dominant one of the "relationship". Odlly, it leaves Hrist and Silmeria alone.
 * The infamous Hetalia fic All He Ever Wanted pulls this on the aforementioned Hungary, whom Prussia rapes to both force her into a Face Heel Turn and "teach a lesson" to her beloved ex-husband Austria, whom Prussia is holding hostage.
 * Vietnam was hit with this too. In World War II, Vietnam the country had already started fighting for its independence from France. In Hetalia canon, Vietnam the Moe Anthropomorphism is mentioned to be a Plucky Girl who follows the example of the many emotionally/physically strong women in her history. In the fic, said Moe Anthropomorphism is... Bound and Gagged.
 * That's barely the only one. In many, many Prussia/Hungary works, the sweet and gentle Meido who managed to avert this trope in canon is portrayed as a weepy mess who secretly pines for Prussia after being forced to marry Austria via the Austro-Hungarian Compromise and/or is abused in many ways by Austria so Prussia must hop in to rescue her and show her what true love is. Yes, Hungary has been shown to be physically more powerful than both Prussia and Austria, but in these fanfics she wails and wangsts endlessly before even trying to do something to defend herself. For worse, considering the main couple in these fics, it's mixed with Die for Our Ship since Austria is portrayed as a Jerkass or even a Complete Monster to make Prussia look better.
 * The other girls also go through this often in some shipping fanfics, leading to the untrue and unfair assumption from the most rabid Yaoi Fangirls and "feminist fans" about all the Hetalia girls being Shallow Love Interests in canon. The more frequent victims of this are Belarus (who goes from an hilariously creepy Yandere and Knife Nut who chases after Russia and breaks Liet's fingers, to either Russia or America's blushy and passive, or as much passive-agressive, bride) and Taiwan (who isn't action-geared and is comfy with her uber girliness, but is still a Genki Plucky Girl... and yet she ends up as a Yamato Nadeshiko caricature who only wants to be Japan's child bride).
 * In Digimon fanfiction, you'll be hard-pressed to find a fic that has Rika/Ruki acting anything like herself, preferring instead to make her a weak, weeping wallflower who can't handle any aspect of life without being rescued by Takato/Jenrya/Ryo. Even people who don't like Yuri or Interspecies Romance wind up preferring stories pairing her with Renamon because they're the fics in which she's more likely to be capable of being in a romance and acting something like herself at the same time.
 * While it's safe to say that the entire casts of both Mass Effect games experience varying degrees of chickification in fanfiction at some point or another; Garrus Vakarian (in a rare male example of this trope seen near exclusively in het fic where he's paired with Female Shepard), Commander Shepard (usually Female Shepard, though Male Shepard is not immune either), Tali'Zorah and Liara T'Soni experience the heaviest levels of this trope more often than the others.
 * The infamous Avatar: The Last Airbender fan-comic How I Became Yours does this to both Azula and Toph. Azula? The Magnificent Bitch with a Jerkass Woobie streak becomes a sort of Yue copycat who does almost nothing but whine and cry after getting amnesia and has a super Sue-fied love story with Sokka. Toph? She goes from a devil-may-care Badass Adorable who still didn't mind a makeover once, to a soft-spoken and nervous flower of a girl who willingly bottoms to a guy she calls "twinkle-toes" and is a borderline maidservant to Katara.
 * Pulled on Katara too. She goes from an Action Girl Team Mom with mood swings and Hidden Depths into a whiny, weepy, selfish bitch whom everyone mollycoddles, who cares more about being Zuko's pasted-on love interest and babymama than anything, and only shows her Action Girl skills when she.
 * All characters in Touhou are prone to this due to their Moe qualities, but Remilia Scarlet and her sister Flandre are particularly common targets due to fanartists' tendency to exaggerate their childishness.
 * Was very, very common in the Cardcaptor Sakura fandom. Sakura, one of the most powerful magic users in that canon and possibly in the CLAMP universe, would inevitably be a big victim of Domestic Abuse at the hands of her canon (and male) Love Interest Syaoran, to make excuses as to why she should break away from him and search for comfort in the arms of her Unlucky Childhood Friend Tomoyo.
 * In the Homestuck fandom, common in most of the female cast, most likely because they're all Action Girls. Especially Jade Harley.

Film - Animated

 * Teen Titans: Trouble in Tokyo shows Starfire being rescued by Robin much, much more than in the series, and doing less to contribute to the group's success.
 * Mulan got both this and a Girliness Upgrade in all the film's spinoff stories and tie-in merchandise. (Of note is that she's always seen in a pink dress, and that she's never seen fighting, or indeed doing much other than hanging out with her friends and/or thinking about her boyfriend.) At least she's still tough in crossovers.
 * The same is already happening in the merchandising for Brave (although Mérida is at least allowed to use a bow and arrows.)

Film - Live-Action

 * Mina Harker in the many film adaptations of Dracula, but most drastically in the Bela Lugosi version, which she spends most of weeping hysterically.
 * This is Zig-Zagged in Bram Stokers Dracula. Though physically inactive and still rather waifish, she is the one who understands Dracula's story most completely and provides the resolution.
 * Gone Baby Gone shamelessly Chickifies Angie, who was much tougher in the novel.
 * Jane in Johnny Mnemonic isn't exactly weak, but she's not nearly as hard-assed as her counterpart Molly in the original story.
 * Katara spends most of the film adaptation of The Last Airbender looking like she's about to cry. It's instructive to compare the different versions of her fight with Zuko—in the original, she almost wins, whereas in the movie, he defeats her easily.
 * Greg Rucka, the author of Whiteout, complained about Carrie Stetko being made weaker in the film adaptation so as to prop up the male characters. "At least they got rid of the scene in the script where she - a U.S. Marshall - hears someone following her and runs away. What's she gonna do, call the cops?"
 * Jean Grey in the X-Men film series suffers from a special case of this. The Phoenix storyline is major Never Live It Down material for her, so she got some major movements of power-spiking leading up to her Phoenix debut... but the rest of the time, she suffers as mentioned down in Western Animation. So she spends movie one as love interest and gets beaten by the Toad. The. Freaking. Toad. Movie two, she uses her powers in ways that would be perfectly unremarkable in the comics when nothing remotely Phoenix-y is going on, and everyone's amazed and a bit scared. Movie three, she ascends into full Phoenix mode... and does nothing but be the MacGuffin of the story, sought after by the male leads (Wolverine to save her, and Magneto to recruit as The Dragon - a role in which she basically just stands around.) Even the final rampage adds little to the actual plot and only exists so Wolverine can angst about having to Shoot the Dog. (To be fair, the third movie had another problem to contend with.)
 * An odd variant happens with Mystique in X-men: First Class. Fans familiar with the character in the original trilogy (which First Class establishes loose continuity with) will probably find it jarring that she goes from being The Dragon to Magneto and a Dark Action Girl to being an awkward if Adorkable girl. Given that the movie is a prequel and that there are certain scenes (for example, Mystique bench pressing an impressive amount of weight), it's likely it's being set up for future badassery.
 * G.I. Joe: The Rise of Cobra featured Courtney "Cover Girl" Krieger, who in comic-continuity is a former high-fashion model who enlisted and became a missile-tank driver. Who is fond of doing all the upkeep and repair work on her own tank. In the movie, she's Hawk's Girl Friday. This is a Justified Trope though, as its explained in the prequel novel that sometime prior to then, she was critically injured during a mission and is no longer physically capable of serving combat duty.

Literature

 * The Encyclopedia Brown books actually inverted this, turning Genius Bruiser Sally Kimball into Dumb Muscle.
 * Adaptations of The Phantom of the Opera tend to turn Christine from a stubborn, outspoken girl who's arguably a bit of a jerk into a passive ingenue. The musical version in particular makes her more like the original novel's Decoy Protagonist than like her original self.
 * At the start of Universums öde by George Johansson, Amalthea is introduced as Len's equal. However, in the third book, she and Len have barely landed on New Earth when she is attacked by a predator bird and develops a phobia of violence that means that she has to Stay In The Hut while Len does the hunting.
 * Viola of Stationery Voyagers becomes a blubbering mess when she finally realizes the gravity of what's happened to her and her family, and her combat abilities consequently suffer.
 * Katrina becomes significantly less concerned with her image after getting Glario back. (But don't sell her short.) Notably, she undergoes Xenafication between "The Wages of Cheating Death" and "Outcasts."
 * Cindy Martius goes from slaughtering murderous rum runners and holding her own in World War Two; towards a path of fawning over Liquidon, and nearly crying every time he hurts himself. Granted, she can still kick plenty of Aviatet tail; and is not above creative use of a Fantastic Slur or two. But her role from interesting side character worthy of a spin-off to Love Martyr for just one of ten total main protagonists is noticeable. She shines the most when Liquidon gets himself in trouble. In these cases, she can snap back temporarily and become a Violently Protective Girlfriend.
 * The gender-inverted version: Marlack, originally revenge-focused, becomes a much more domestic family man after meeting Neone.

Live Action TV

 * American Gothic. This happened to Gail Emory. At the start of the show, while not exactly an Action Girl, she was certainly a female Determinator who, as an Intrepid Reporter, was determined to find out the truth of her parents' deaths and bring their murderer to justice. But as soon as she learned her parents were not the paragons of virtue she thought them to be, her Belated Backstory was dropped and she seemed to flounder about with nothing to do. By the end of the series, she's morphed almost completely into a Damsel in Distress, having to rely on Buck himself for protection, and in her last scene is left in a hospital bed, crying piteously over the baby she's lost—even though she didn't want it in the first place, seeing as it was the son of Satan (as depicted graphically via ultrasound—or maybe not). At least some of this may be due to Executive Meddling in order to pair up the major male and female leads, or a result of the show being Screwed by the Network so that Shaun Cassidy had to wrap everything up far too quickly and nonsensically. But some surely isn't.
 * Days of Our Lives Stephanie Johnson is one of the most blatant cases. When the character first returned to the show as an adult she was played by redhead Shayna Rose and appeared as a tough girl race car driver. After Rose was fired, the character was recast with brunette former beauty queen Shelley Hennig as a rather uninteresting fashion plate character with little or no real character.
 * Kamen Rider Double Saeko went from stoic villainess to Clingy Jealous Girl as soon as her love interest Isaka appeared on the scene, with bonus Unnecessary Makeover to boot. Some would also argue that Akiko underwent this after her Last-Minute Hookup with Terui.
 * Merlin's Guinevere in the BBC version. She kicks some serious ass for the first season, teaching Merlin how to put Arthur's armour on properly, going into battle to defend Ealdor, facing her own execution bravely; but the moment Arthur notices in season two that he might just fancy her, she gets kidnapped and can do nothing but trip over her own feet and foul up two attempts to rescue her.
 * Gets her normal badassery back in Series 3.
 * Power Rangers Both of Tommy's girlfriends. Kimberly single-handedly defeated monsters such as the Terror Toad and the Snizard, and Kat(herine) was instrumental in nearly bringing down the Rangers themselves while under Rita's spell. When they started dating Tommy, it seemed that not one episode could go by without one of them screaming "TOMMY!" at the top of their lungs. (On the other hand, given how often Tommy wound up in need of rescue...).
 * Robin Hood Happened to both Marian and Djaq to some extent. Marian is shown to be a capable fighter throughout most of the show, but towards the end of season two she is hit in the face with the Distress Ball and ends up as the Damsel in Distress on numerous occasions. In her final appearance, just before Gisborne the writers ensure that our intrepid heroine is denied the opportunity to wield a sword in her defense of the king, and she's reduced to simply flailing her arms around. Djaq kicks ass right to the end, but many were put off by her abrupt declarations of love for Will Scarlett, and the fact that she spent the rest of the finale behaving like a gooey-eyed teenager before opting to stay in the Holy Land to raise pigeons with him.
 * Conversely, the two women who were brought in to replace Marian and Djaq were Isabella and Kate: the former starts off as a Damsel in Distress before Taking a Level In Badass, but the latter is a bona fide Faux Action Girl right from the start.
 * Sanctuary has an unusual male version of this, not surprising, since the show likes to genderflip tropes. Will starts out as a Badass Bookworm and ends up the Designated Victim. Strangely, only slightly less annoying than the usual way around.
 * In later seasons, the only time Will shows some badassery is in the Bad Future vision when a Zombie Apocalypse has forced him to Re-Take a Level in Badass. There was also his Identical Grandfather as a GI captain in World War Two, killed during a firefight with the Nazis trying to protect Helen.
 * Cheers did it to Ms. Rebecca Howe who went from cold, efficient manager in her first appearances to blundering, gold digging crybaby by the end of the series.

Professional Wrestling

 * Chyna, although hers was more enforced from above. She came in as a bodyguard (not valet, Bodyguard) to Triple H. She then went on to feuding with the male wrestlers, had absolutely no interest in the Women's Championship, and was the first woman to hold a man's wrestling title (not counting the Hardcore Title, but that's another story.) Toward the end, after she ended up the hypotenuse in the Chyna / Triple H / Stephanie McMahon triangle, she was pushed back into the Women's Division.
 * She lost a lot of her muscle mass and is now doing hardcore porn.
 * Natalya suffered from this. She debuted as a powerful heel and was put into contention for the new Divas' Championship but was quickly dropped from that and eventually became a manager for the Hart Dynasty where the most she usually did was slap her guys' opponents a little. This got reversed when they brought in The Usos to feud with them who had a woman as their valet. When they split, Natalya became a prominent part of the women's division and even won the title.
 * Inverted with Jacqueline Moore. She was introduced as Marc Mero's valet and, although winning the reinstated Women's Championship, was booked rather weakly and lumped together with the non-wrestler divas such as Terri and Sable. Fast forward about a year and she gets to show off the full extent of her wrestling ability, even competing in intergender matches and winning the male Cruiserweight title.
 * It could be said that this is consistently happening to WWE's entire women's divison ever since Trish Stratus and Lita retired. Upon leaving WWE for the second time, Gail Kim has claimed, among other things, that WWE wants the division to be more "girly" and have barred the Divas from things like punching and kicking.
 * Barring them from kicking and punching? Then what else are they gonna do!?
 * These "rules" would change week to week, actually. But the chickification of this once great women's division is painfully obvious.
 * Painfully obvious in the segment that had the entire locker room confront COO Triple H for an unsafe working environment. Beth Phoenix spoke for the Divas and what did she say "we're girls". So forget that she's gone toe-to-toe with the men and any attempt by most of the roster to do anything to her would land them in a full body cast, at the end of the day she's just a girl apparently.
 * Thanks to the PG rating whenever the Divas are involved in intergender storylines with the men, the most they can do is cower in fear like a Damsel in Distress. Eve Torres is actually a blue belt in Brazilian jiu jitsu but is a quivering pile of nerves when Kane's music hits. Similarly Aksana was a Badass in FCW but was a tearful mess at the thought of Kane.
 * Although that's probably a bad example because this is Kane we're talking about, who even main eventers like John Cena or Randy Orton acknowledge as a legitimate threat whether he's a heel or a face. And that's without the fact that Kane's character is basically a slasher movie serial killer (replacing murder with assault, of course) and has a tendency to pop out of anywhere.

Video Games

 * Altered Beast A meta-example: In Greek Mythology, Athena is the goddess of wisdom and war. Here, she is Chickified into a standard Damsel in Distress.
 * Knights of the Old Republic Inverted: Bastila spends most of Taris in an enemy prison, but once you rescue her she becomes an actual Action Girl.
 * Odin Sphere Likely as a reference to the above example and general Valkyrie lore, the Valkyries fear this trope. Disobedient Valkyries are punished by being placed into slumber and given away to a man who will be their husband upon awakening, whereas Valkyries who are no longer able to fight are forcefully stripped of their status and married to men, where they must be obedient wives for the rest of their lives. An early Valkyrie NPC in Gwendolyn's story is facing this fate and terrified, whereas Gwendolyn herself suffers the slumbering sort as a punishment early in her story. The rest of her story has her struggling against her growing feelings for Oswald and her new role as a non-warrior..
 * Super Robot Wars Unfortunately, this seems to hit Lamia Loveless. She debuts as a protagonist from SRW Advance, is a highly competent Action Robot Lady of War, gets into the OG series in the second installment while retaining her fighting abilities and greatly contributes to the story through battles to battles. Then OG Gaiden comes in, then the plot requires her to get captured, 'killed off', Brainwashed and Crazy and needs to be saved. Thankfully, right after the rescue, she can get back in action and kick ass again, but that depends if the player wants to put her in or not. And combined with the fact that after her rescue, she practically has no more mandatory appearances (no longer required for any specific maps), it is possible that without Gameplay and Story Segregation, she may be relegated into the sidelines, no longer doing significant things (unimportant it may be) to reverse her Chickification. However, there's still OG 3 on the looms, so we'll see if Lamia can reverse her Chickification there.
 * World of Warcraft has done this to Jaina Proudmoore. In Warcraft III and its expansion, she was one of few people who listened to the Prophet's Cassandra Truth and led people across the sea to escape the Burning Legion. She even helped kill her own father when she decided there was no other way to secure a peace between the Alliance and the Horde. In World of Warcraft, her role until Patch 3.3 was limited to cheering up orphans, and in Patch 3.3 she decided to see if her ex-boyfriend the Evil Overlord was redeemable. Good luck with that.
 * She suffers from this very badly in the Arthas novel, too, where aside from setting a couple of granaries on fire, she mostly wibbles about said ex-boyfriend, when she's not making out with him.
 * Tyrande Whisperwind has suffered from this as well, not just in WoW but in most of the Warcraft novels since. Even in Cataclysm, where most faction leaders have gotten at least one badass moment, if not multiple ones, so far all she has done amounts to staying in Darnassus and telling players about how Malfurion, her love, has returned and will fix everything.
 * While Sylvanas has generally been more at risk of Jumping Off the Slippery Slope, there was an especially ridiculous example in the Sunwell Trilogy manga, when she became a Damsel in Distress at the hands of a heretofore unheard of male Villain Sue in the Ghostlands. Bear in mind that the Ghostlands are the southern half of what's left of Eversong Forest, which Sylvanas would have been intimately familiar with as bloody Ranger-General of Quel'thalas.
 * X-Change Alternative, a Dating Sim gave an interesting variation on this trope when Badass delinquent Kaoru gets himself changed into a girl and suddenly becomes completely useless in a fight, even against other girls. In his defense, the rather large breasts and substantial difference in weight would leave anyone a bit uncoordinated. By the end of the game, however, she gets used to it and takes down an entire gang (to which she earlier couldn't even hurt one member) in an Unstoppable Rage.
 * Terra Branford in Dissidia Final Fantasy. The mind control, the need for rescue and protection, the timidity about using her powers. These things all happened at least once in her original game, Final Fantasy VI, but weren't the be-all end-all of her character, and she was ultimately strong, capable and knew what she wanted. They also destroyed her Mama Bear qualities by having her protector be a boy over a head shorter than her.
 * In Summon Night: Swordcraft Story, a large part of Sanary's character is centered around her desire to avoid this fate due to one of her role models falling deathly ill and requiring her lover to look after her. She does wind up falling into this, needing to be rescued twice and is forced into a maid outfit during the first.  . An odd contrast is found in Pratty["Yuri Genre|X]]Razzy's path, where Pratty notes to Razzy that a girl doesn't need to look or act feminine to be beautiful.

Webcomics

 * Megagi la Skunk from Sonichu was original a spike-wearing mohawked skunk who really stood out from the other female characters, all of whom were shallow female stereotypes with no personality (this is likely due to the author not creating her, but stealing her from a friend). She was rapidly chickified over her next couple of appearances until she became a literal cheerleader and indistinguishable from the other females in the cast. This is considered to be evidence that the author isn't just unable to write characters with distinct personalities; he's actively against it.

Western Animation
"Steve Trevor: Have to say, being a secret agent is a cinch when you have a super-powered girlfriend."
 * Aeon Flux had this happen once, recoiling in terror from a man threatening to beat her with his wooden leg.
 * Played with in the episode "A Last Time for Everything". Aeon lets Trevor create a copy of her for his own amusement and then switches places with her so she can experience a comfortable domestic life with him while the new Aeon takes over her old life. She then allows the copy to kill her, both to make Trevor miserable and because she was driven to despair by no longer being true to herself. Taken together with the above example (who was her boyfriend at the time) it's possible that being more vulnerable and "feminine" around men she cares about is just another aspect of her character, and one that she's not particularly proud of at that.
 * American Dragon: Jake Long In an interesting inversion, in the final episode (made at the exact same time by the exact same people), it is the hero Jake who gets KOed by the Big Bad in the Grand Finale, and his Dark Action Girl girlfriend Rose who ends up saving the world.
 * DuckTales (1987): The reason Mrs. Beakley was hired as the triplets' nanny was because she was the only one "tough enough" to handle the little terrors, and for the first few episodes, she lives up to the job: breaking characters out of prison, escaping giant penguin-eating walruses, chariot-racing Vikings... and by DuckTales the Movie: Treasure of the Lost Lamp, she's nothing more than a weeping fainting woman.
 * Gargoyles One of the reasons the "Goliath Chronicles" season is so lambasted by the fandom (in addition to its Word of God Canon Discontinuity) is that several of its female characters underwent the Badass Decay that had been scrupulously avoided in the first two seasons. A particularly dire example noted by series creator Greg Weisman on his blog, concerns Dark Action Girl Fox in the episode "Ransom", who becomes quite the weepy Neutral Female after her baby son is kidnapped, as opposed to a previous kidnap attempt (by Oberon, godlike king of The Fair Folk) where she calmly waiting in front of his crib with a laser gun.
 * Pepper Ann parodied this trope in an episode where a cartoon starring fictitious Comic Book heroine Tundra Woman turns her into a shopping-obsessed bimbo and her archenemy into her Shallow Love Interest boyfriend. Unfortunately, Pepper Ann's sister's protest campaign causes them to veer too far in the other direction.
 * The Powerpuff Girls also parodied this. While the girls starts remember stuff in a clip show, they remember that they once aged up to becoming teenagers. In this flashback they stop fighting and instead became shallow, boy-obsessed morons. This was a Take That from Craig McCracken to all the fanfiction writers.
 * Then again, Blossom and Bubbles are pretty girly in canon... and yet they're just as Badass as the tomboyish Buttercup.
 * In The Real Ghostbusters, Janine Melnitz underwent Chickification in the third season and onward to appease the Moral Guardians: a new voice actress who toned down her old Bronx accent, a softer appearance, and a less harsh personality. This was actually justified in the 5th season episode "Janine, You've Changed"; she had made a deal with a ghost to be made over to win Egon's affections, and the ghost had hidden the changes from the cast. Ironically, the series had also found excuses to send her into the field more and more often, even as this was going on.
 * Spider Man the Animated Series Black Cat was awesomely awesome during the arc "Partners in Danger," which introduced her. She leaves near the end, but puts in one more guest appearance in which she's as cool as ever. Unfortunately, when she returns again for "Secret Wars," her role in the story is basically to fall off of things, scream, and be caught by Captain America (comics) while Petey looks on with jealousy. Maybe it was a Skrull impostor...
 * In Teenage Mutant Ninja Turtles 2003, Karai series receives this to a degree. In her first appearance, she defeated both Leonardo and Raphael, establishing herself as a formidable ninja to be reckoned with. After that, she became a punching bag for the turtles and never again defeated them in a fair fight. In her next appearance she lost to Leonardo after a short battle where he promptly disarmed her and knocked her down. Later on in the season three finale, she did stab Leonardo but only when the Shredder knocked him into her sword. Immediately after that, she's taken out by Raphael with two kicks. Come season four, Karai has undergone a makeover and became the new Shredder, establishing herself by invading the turtles' lair and defeating Splinter one-on-one... but gets knocked out by Donatello with one kick. Once Leonardo returns from his journey abroad, he faces off against Karai and defeats her soundly, even sparing her life when he could've slain her. In her final battle against the turtles over a mystical artifact which could be used to resurrect the Demon Shredder, Karai faces Leonardo and Michelangelo and is humiliated by them once more, with Michelangelo dodging all her attacks and the two turtles grabbing her and throwing her out of an elevator, causing her to crash-land in an embarrassing position. This isn't to say that Karai doesn't get her moments but against the four turtles, she became little more than a Jobber for them to show how advanced their skills were becoming.
 * X-Men The 90's animated series had a bad habit of doing this to Jean Grey. In the comics, she was one of the original X-Men, who even in The Sixties, could hold her own against formidable opponents. In the cartoon, however, she was the go-to girl if they needed a Damsel in Distress, playing the role of The Empath more than a contributing member.
 * Some other adaptations are worse due to the Never Live It Down status of the Dark Phoenix Saga. Writers seem to think that going Phoenix, going nuts, and dying is all she ever did, and when she's not Phoenix, being Scott's Shallow Love Interest and the girl Logan wants as his Shallow Love Interest is about all there is to her.
 * Parodied with Steve Trevor, love interest of Wonder Woman in his appearance at Batman the Brave And The Bold: In all other incarnations (comics, animation, live action TV) he is a fairly proactive guy, in the Cold Opening of “Scorn of Star Shappire” he is a secret agent so confindent that Wonder Woman will come to her rescue that he doesn’t move a muscle to get out of a Death Trap, left her do all the work, and gushes in her presence. And this immortal line:

Real Life

 * In the examples depicting young girls, this is arguably a case of Truth in Television considering that it's not uncommon for a girl who was previously more interested in, for example, books or sports, to suddenly drop those independent interests in favor of being the type of girl she thinks boys want once puberty hits. Generally-speaking, girls experience a significant drop in self-esteem (much more so than boys do) from childhood to adolescence, and it's at this point when girls' tendency to out-perform their male peers as children begins to reverse itself. This is common and documented enough that there are multiple popular and influential books devoted to the subject of examining or attempting to reverse this phenomenon.
 * Also true for a lot of trans women, especially former athletes. The testosterone loss tends to result in significantly reduced muscle mass.
 * The psychological effects of estrogen have a role too (reduced aggression, greater tendency towards docility, etc). In most cases this is, however, the desired outcome.
 * A lot of products and shows aimed at younger girls will often release a new version or line where the character is dressed in more fashionable clothing and has an "updated" look that usually has them with slimmer, more "fashionable" body types, wearing makeup, and very often have longer, silkier hair. These new versions/lines tend to put more focus on fashion, makeup, shopping, getting dates, and other "girly" things. Strawberry Shortcake and Dora the Explorer have been going through this. The latter doesn't even have her monkey friend, Boots, in her new line, and it's a little strange to see a character who previously put so much focus on adventure suddenly be obsessed with fashion.