Helluva Boss

Meet Alice. She's a Serial Killer, Black Widow, possibly cannibal and cultist. In short, she is evil beyond hope of redemption, and most of her victims don't see her coming until its too late. Emphasis on "almost" because Bob does see her coming and has a gun within reach. "When you get to hell, tell them Bob sent you," he gloats before he lets her have it.

He has no idea how right he is. While her damned soul has indeed arrived in Hell, Alice still seethes for revenge and wants nothing less than for someone to murder Bob so he can burn with her. But he's there and she's here, who can help remedy this?

Well, in most cases she would not ask the Immediate Murder Professionals (or I.M.P.s) to do the job, but in this case, that may be the only option.

Helluva Boss is an adult YouTube cartoon created by Vivienne Medrano and set in the universe of Hazbin Hotel, featuring the I.M.P.s, a truly unique Murder, Inc. Operating out of Hell itself, this small band of killers is able, through a special deal with one of the local rules, enter the mortal world and hunt down any mortal a damned soul has a grudge against. For a price, of course. All while making ends meet, dealing with demons (real and internal) while maintaining some semblance of a normal life. Well, normal as fat as Hell is concerned.

The main cast consists of:

It features Brandon Rogers (also co-writer) as Blitzo, Richard Steven Horvitz as Moxxie, Erica Lindbeck as Loona and Marti Noxon as Millie. It had a successful pilot on YouTube back at November 2019. It is also notable for having celebrities voicing minor characters such as Norman Reedus and Mara Wilson.
 * Blitzo (the "o" is silent): The main protagonist, founder and manager of the I.M.P.s known for his pride and shortsighted ego, a demon with many inner demons of his own.
 * Millie: A perky, bubbly, cheerful young demon-girl if you're on her side, but the last thing you'll ever see if you aren't.
 * Moxxie: Millie's loving hubby, often the Only Sane Man of the group, though also the Butt Monkey and Chew Toy.
 * Loona: Blitzo's adoptive daughter and Sassy Secretary, known for her snarky humor.
 * Stolas: The aforementioned local ruler and Evil Mentor to the group, possibly possessing just as much inner angst as Blitzo.

"Fizz: That robo-me made us more money entertaining those kids than the ones we sell to get you freaks off, if you know what I mean! Bwa-huh-huh-ha! Patron: Oh, I know what you mean! I have four of them! Fizz: (looks very uncomfortable) Okay, keep that guy far away from me..."
 * Affably Evil:
 * Millie acts like a Nice Girl, but is still a hired gun who remains unrepentant of the murders she commits or is an accomplice to.
 * Stolas, sometimes.
 * Amazingly Embarrassing Parent: Uh, Stolas. In "Loo-Loo Land", his rather... explicit greeting to Blitzo causes Octavia to react much like any embarrassed teenager would.
 * Anthropomorphic Personification: Asmodeus is the embodiment of Lust; this suggests the other Seven Deadly Sins might have them.
 * Asshole Victim: Most marks killed by the protagonists clearly had it coming.
 * At Least I Admit It: This is a common trend of I.M.P.'s clients. The teacher in "Murder Family" never denies she is a murderer, she just wants her two-timing husband's mistress to suffer as well. In "C.H.E.R.U.B.", neither Loopty or Lyle deny their atrocities or the fact that they committed them out of greed. In both cases, none of them feel any remorse at all and none of them claim their fate is unwarranted or undeserved.
 * An Axe to Grind: When Millie gets angry enough, she pulls out a battle ax, and when that happens, run for cover. In one episode she uses it offscreen to slaughter a group of lumberjacks.
 * Bare Your Midriff: Loona's top shows off a lot of her stomach.
 * Big Bad: Stella is the main antagonist of season 1.
 * Big Damn Heroes: Stolas is clearly not a "hero" but he implements an awesome use of this Trope in "Truth Seekers".
 * Bi the Way: Moxxie is bisexual.
 * Ambiguously Bi: Blitzo and Stolas. Possibly Loona. In "Spring Broken" the I.M.P.s MO is for her (in human disguise) to flirt with victims to lead them to their doom, and seeing as some victims were female, it's possible.
 * Bleep, Dammit!: During Stolas' first rant, "fucking" was accidentally uncensored.
 * Bloodier and Gorier: The cartoon is more violent than Hazbin Hotel.
 * Bloody Hilarious: But also a lot sillier.
 * Bondage Is Bad: Stolas is part of the nobility of Hell, and it was hinted at early - and confirmed in "Harvest Moon Festival" - that he is into BDSM, although oddly, he seems to prefer being the submissive. "Truth Seekers" suggests that the "toys" they use include bear traps.
 * Brain Bleach: Stolas gives Blitzo a description of oral sex that is so-disgusting-the-MA-rated-cartoon-bleeps-out-most-of-it, Blitzo (who is, remember, a demon) hangs up on him, then breaks the mobile phone in half, then smashes it to little bits, then liquifies the pieces in a blender. Then he gives the liquified remains to Loona, tells her to drink it - which she does - and then go to the bridge over the freeway and "shit off it!"
 * Chew Toy: Moxxie; seriously, if this guy has dialogue with any named character other than Millie that consists of two or more lines, than the dialogue will have at least one joke made at his expense, and he is also more frequently a victim of embarrassing slapstick violence than the entire rest of the cast combined.
 * Cluster Bleep Bomb: Whenever Stolas has erotic thoughts with Blitzo, expect most of it to be bleeped.
 * Crazy Prepared: Blitzo's desk has alarms for More Coffee, Soiled My Pants, Horny Client, Deranged Client, Client Giving Birth, Ghost, and Stolas. Of course, the series takes place in Hell, where those could all be legitimate concerns.
 * Creator Thumbprint: Elements of Brandon Rogers' videos appear in this cartoon, such as the frequent use of "asshole".
 * Demon Lords and Archdevils:
 * Stolas is supposedly one with more power and influence than Alastor.
 * Asmodeus is the ruler of the Circle of Lust, and is someone even Stolas is terrified of.
 * Mammon is briefly mentioned as Fizzarolli's boss; supposedly an industrialist who markets a variety of products, such as breakfast cereal and beverages. But as of the end of season one, he has yet to appear.
 * Satan is not another name for Lucifer, but a separate entity, and seems to be revered by imps as a deity. While only referenced to, the best Fan Theory is that he is the ruler of the Circle of Wrath, as most imps live there.
 * The Gluttony and Envy layers have towns called Beelzehaven and Levitowne, so one can assume their rulers are Beelzebub and Leviathan.
 * Denser and Wackier: It's more comedy-driven than Hazbin Hotel.
 * Bloody Hilarious: ...but with far more violence and gore.
 * Disproportionate Retribution: While Blitzo and Verosika clearly have a history of bad blood, the conflict between the two factions in "Spring Broken" started when she took his parking space.
 * Dragon-in-Chief: As of episode 5, Striker seems the most dangerous and darkest villain to date, although he is working for Stella.
 * Horny Devils: Blitzo's former girlfriend - now hated rival - Verosika Mayday, possibly. She seems to be the leader of a cabal of both male and female tempter-demons, and Blitzo calls her a "Succu-bitch", but their exact designation is not stated.
 * Even Evil Has Standards:
 * Blitzo is a Mean Boss who insults folks he likes (and let's not get started on what he says to folks he doesn't like) but he won't stoop to personal insults, clearly feeling ashamed when a truth serum compels him to do so.
 * Monster Clown: Fizz doing his raunchy stand-up comedy routine at OZZIE's:


 * Oh course, one could reason that just because he promotes a product doesn’t mean he has to like it.

"Agent One: Good god why are we only using weapons from Japan's Edo Period! Agent Two: Hey, the Edo Period was badass and you know it!"
 * Evil Mentor: Stolas, mostly via being Blitzo's funder and the reason they can travel to and from the mortal world.
 * Eyes Do Not Belong There: Stolas has an extra, smaller pair of eyes above the "regular" ones. Oddly, these extra eyes appear on the brim of his hat whenever he wears one.
 * Fan Disservice: Whether you are gay or straight, the idea of Blitzo with Stolas is very unsettling.
 * Fighting a Shadow: The jester that appears in "Loo Loo Land" is not Fizzarolli, but a robot duplicate that the coporation that owns the park is marketing. The actual Fizzarolli doesn't appear until "OZZIE'S".
 * From the Mouths of Babes: The kid in the pilot is surprisingly sweary.
 * Fun With Acronyms:
 * The I.M.P.s are the Immediate Murder Professionals. A Meaningful Name, seeing as they are indeed imps, a sub-species of demons.
 * Their angelic rivals the C.H.E.R.U.B.s are this too, although it is not revealed what it stands for.
 * The D.H.O.R.K.S. too; again, no clue as of their first appearance what it stands for, but one can assume the "D" stands for "demon", given their goals.
 * Genius Bonus: Asmodeus has three heads - much like the mythological figure he is based on.
 * Gosh Dang It to Heck: Moxxie tries to keep his language clean.
 * Hell Hound: Loona is a Furry version. As is one-shot character Vortex from "Spring Broken".
 * Hellevator: Demons travel from one Circle of Hell to another via means of an elevator that's works more like a train. It's the size of a theater, with similar fancy decor.
 * Hero Antagonist: The C.H.E.R.U.B.s and D.H.O.R.K.S. could be considered this, although both truly push the limits of what can be considered "heroic".
 * Hidden Depths:
 * Blitzo started to get this in "Spring Broken" with the revelation that Loona is his adopted daughter.
 * Stolas' first two appearances portrayed him as little but a pervert and Depraved Bisexual. Then came "Loo-Loo Land", where he is revealed to have a daughter whom he deeply loves, and is trapped in an unhappy and loveless marriage. Subsequent episodes seem intent on exploring these depths even more.
 * Ineffectual Sympathetic Villain: While this depends on the definition of "villain", the show has some antagonists who might qualify:
 * Verosika. Breakout Character, maybe, but as a Horny Devil, not very competent. A leader of a group of other succubi and incubi, Verisika figures a group of hormone-crazed college students on spring break are easy prey. She's right, and easily tempts them into an orgy of bestial lust, but makes the mistake of doing it on a public beach. The end of the episode sees Blitzo's crew - who were very careful to leave no witnesses to their evil deeds - fleeing back to Hell while the police surround Verosika and her group, likely leaving a lot for her to explain to whatever Overlord she's working for.
 * The D.H.O.R.K.S. are this when you think about it. This group fancies themselves demon-hunters, yet they got their asses handed to them by four imps, the weakest subclass of demon. Stolas lets the two leaders live because he feels everyone else will just regard them as crazy Conspiracy Theorists, although the final scene shows he might be wrong...
 * Large and In Charge:
 * Stolas is thin, gaunt, and gangly, but more than twice as tall as Blitzo. Even his daughter stands head-and-shoulders over most of the main cast.
 * Asmodeus is obviously above Stolas in the infernal hierarchy, and almost twice as big.
 * Ludd Was Right: Hilarious lampooned in "Truth Seekers", where it's clear that the reason the D.H.O.R.K.S. aren't doing so well against the I.M.P.s is due to their reliance on archaic weapons:


 * Although, to be completely fair, the D.H.O.R.K.S. do use very modern technology for everything else, and put up a pretty decent fight; they would clearly have won had Stolas not appeared to give the I.M.P.s backup.


 * Mean Boss: If you need proof that Blitzo ain't a nice guy, in "Murder Family", he tells Moxxie (who nearly messed up the whole job by feeling undeserved sympathy for the mark) that he'll rape him and Millie if he pulls a stunt like that again.
 * Ms. Fanservice:
 * Loona's got a lot of sex appeal going for her, thanks to her skimpy goth ensemble and grumpy devil-may-care attitude. And if you aren't a furry or otherwise aren't into anthro characters, her human form is just as, if not sexier than her usual wolf girl form.
 * Verosika too; she's quickly become a fan favorite with a lot of viewers hoping for reconciliation between her and Blitzo.
 * Murder, Inc.: The main cast.
 * Noodle Incident: Several, most of them Black Comedy examples. For instance, in "The Harvest Moon Festival", Millie's parents object to her competing in the Pain Games, as the last ones resulted in 15 funerals; Millie protests, claiming she only caused 9 of them.
 * The Nose Knows: Loona is able to track prey or her co-workers this way.
 * OOC Is Serious Business: According to Loona, if Blitzo tells you to do something without using any innuendos, euphemisms, or swear-words, you'd best do what he says because he is dead serious.
 * One Woman Army: Millie. In "Truth Seekers", Blitzo claims it would take a "roided-up hippo" to stop her when she's angry, and in the previous scene she's already proven it, slaughtering half the security in the facility where Blitzo and Moxxie are being held captive.
 * Owl Be Damned: Stolas and his family are tall, human-shaped demons with owl-like features and feathers.
 * Paper-Thin Disguise: In "C.E.R.U.B." the I.M.P.s use several disguises apiece, but almost all of them are pretty bad.
 * The Peeping Tom: Blitzo has been known to do this to Moxxie and Millie, and does little to hide it. His interest in their sex life is rather... disturbing.
 * Pointy-Haired Boss: Blitzo can accurately be described as "Michael Scott with a few screws loose". He's an utterly incompetent leader, but he makes up for his shortcomings with his skills in other fields, which in his case are murder and pursuing profitable venues.
 * Politically-Incorrect Villain:
 * Blitzo isn't afraid of casually calling Moxxie "retarded".
 * Also, Stella seems less upset by Stolas cheating on her than she does by the fact he's cheating with the lower class.
 * Asmodeus is as bad as Stella, mocking Stolas - in public - for sleeping with an imp.
 * Professional Killer: The main cast, though seriously, in most cases you'd be better off hiring someone else.
 * Precision F-Strike: Moxxie does this infrequently.
 * Red Light District: Fittingly, the Circle of Lust is like this. Asmodeus (or "Ozzie", as he's called by the locals) rules the place and makes it clear that expressions of love are not welcome or wanted unless they lead to sex and debauchery.
 * Rock Me, Asmodeus: Literal example. Asmodeus' introduction coming with a Villain Song in a fancy nightclub in the Circle of Lust, the layer of Hell he is the ruler of.
 * Running Gag: "Blitzo - the O is silent."
 * Sex for Services: Blitzo's relationship with Stolas, more or less. Stolas is letting Blitzo use the tome that allows Blitzo access to the human world in exchange for sex acts which are likely best left undescribed. Although, there are plenty of hints that they might have genuine feelings towards each other.
 * Sir Swearsalot: While everyone in this show cusses, Stolas' language can be so dirty that much of his dialogue is bleeped out in at least two episodes, and this is a show where "fuck" is not bleeped out.
 * Southern Belle: Millie has that accent and is quite charming.
 * Talking the Monster to Death: A Perspective Flip example in "Truth Seekers", where Blitzo and Moxxie (who are the "monsters") are caught by the The D.H.O.R.K.S. and try their best to Be as Unhelpful as Possible in order to drive them nuts. It almost works.
 * Take That: It likes poking fun at insurance with Blitzo saying "The fuck is insurance?"
 * "The Reason You Suck" Speech: Blitzo and Moxxie get this from their respective subconscious in "Truth Seekers", although Moxxie's subconscious is easier on him.
 * Unholy Matrimony:
 * Subverted with Stolas and Stella; they clearly despise each other and Stolas is not a faithful spouse. It is hinted their marriage was an arranged one.
 * Played straight with Millie and Moxie, possibly the only couple in the history of animation to overlap this Trope with Sickeningly Sweethearts.
 * Villain Protagonist: Blitzo and his crew tend to be the lesser evils of each story, but are still demons who kill for profit.
 * Winged Humanoid: Verosika, although whether they are functional or not is as-yet unknown, as she has not been seen using them to fly.
 * Wouldn't Hurt a Child: Downplayed with Blitzo, who won't unless he's contracted to do so. Loona is a different story, having at least once kicked an infant in a crib simply because she was angry.