Big No/Advertising

Everything About Fiction You Never Wanted to Know.


  • A tongue-in-cheek instance was used in commercials for the "Geek Squad" technical support service broadcast in late 2004.
  • A recent Snickers commercial had an interesting subversion: A Viking, after learning a store had no Snickers, initially does a Big No straight and while doing so, throws a garbage can at a car to get his point across. After learning that they had dark chocolate Snickers, however, he does the exact same thing as before... except with a "Big Yaaaaaaaay"!
  • A Geico caveman commercial has one of the cavemen giving a silent Big No after seeing the motto "so easy a caveman can do it" on a wall of televisions, shouting up at the sky as he finds Redemption in the Rain and then running through a flock of Disturbed Doves, while 3 Doors Down's "Let Me Be Myself" plays. This was all re-edited from the song's actual music video, which used the Geico caveman to Narmtastic effect, but the commercial's condensed version Crosses the Line Twice into hilarity.
  • There is a literal Big No for the Stop Sex Trafficking logo as seen on the side of this bag: http://www.thebodyshop.ca/newbagforlife.html
  • Parodied in an advertisement for the Samsung Epic 4G. An officer of a civil-war army receives a letter, and utters a Big No upon reading it. The parody is that the note is then shown to actually say "NOOOOOOOOOOOOOOOOO" for an entire page.
  • An advertisement at a movie theater for related discounts has a Roman-looking soldier approach his general in a tent, handing him a letter. The general opens it and immediately yells "NOOOOOOOO...!" Cut to a view of the letter, which is just the word "Nooooooooooooooo" spread across the letter in cursive.
  • In the 1995 Cap'n Crunch Berries commercial, a teenager does one when he is told that the store is out of Crunch Berries.
  • A fat man inside a teenager's stomach screams "NOOOOOOOO! NOOOOO!" when his fridge is empty in the 1997 Taco Bell commercial.
  • JCPenney's newest advertisement which can be seen here on YouTube [dead link] shows numerous shoppers yelling "NOOOOOOOO!!!!" upon seeing sale prices in other stores; the advertisements announce JCPenney's discontinuation of accepting coupons after February 1, 2012.