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{{examples}}
* Ads for Colgate Toothpaste used to use the blue liquid to demonstrate how fluoride gets into teeth, comparing it to the blue soaking into a stick of chalk.
* Pampers diapers. During a literal [[Side
* Even true, often, for things like Bounty paper towels. (Though more recently they use water or juice for a realism effect).
* Averted in a new pad brand here in Brazil. But it didn't change that much, they use a green liquid.
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