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Bratz (view source)

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Due to the somewhat sexual nature of the dolls' designs and clothing, the materialistic nature of the franchise, and the overall poor quality of the cartoon and movies, it is almost universally hated by everyone outside of its target demographic. According to MGA CEO Isaac Larian, only perverts would see anything sexual about the dolls.
 
In December 2008, Mattel won a copyright lawsuit against MGA that ruled that, since Bryant was still working at Mattel when he created the original dolls, they were Mattel's intellectual property. As a result, [http://www.thestar.com/business/article/548268 MGA was banned from selling all 40 dolls in the line]. MGA successfully [[http://www.mgae.com/downloads/pressreleases/MGA<!-- 20Statement20%20Statement%20-%20Bratz%20Ruling%207-22-10.pdf appealed the ruling in July 2010 and regained ownership]]. The case will be retried at the beginning of next year[[http://www.thenewstribune.com/2010/08/05/1291160/retrial-in-battle-over-bratz-dolls.html]\], but for now, the company is allowed to continue selling and producing ''Bratz''. In August, they released updated dolls with wider figures, less make-up, and more modest clothing to celebrate the franchise's 10th anniversary ([[BatmanGambitBatman Gambit|and so that they can claim they are not the same designs that Mattel claimed ownership of]], but that is neither here nor there.) -->
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=== This franchise contains examples of: ===
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* [[Screwed By the Lawyers]]: The courts found the toy line was being worked on by Mattel before the creator left the company, so Mattel won a suit to discontinue the line.
** According to [[Fan Dumb|some fans]], this is evidence that Barbie is [[You're Just Jealous|jealous]] of the Bratz.
*** Speaking to the [[Fan Dumb]] accusation--Judge Alex Kozinski, who granted MGA the appeal, seemed to agree that there was some "jealousy" involved in the case, saying, "America thrives on competition; Barbie, the all‐American girl, will too."[http://www.entertainmentlitigationblog.com/2010/07/entertainment_litigation_the_b_1.html\][[http://www.entertainmentlitigationblog.com/2010-07-22<!-- 20Mattel20v%20Mattel%20v%20MGA%20Entertainment%20(9th%20Cir%20-%20Kozinski%20op).pdf\]] -->
* [[Series Franchise]]
* [[Spinoff Babies]]: ''Lil' Bratz'', ''Bratz Babyz'', ''Bratz Boyz'', ''Bratz Kidz'', ''Bratz Petz''...
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[[Category:Western Animation]]
[[Category:Bratz]]
[[Category:Franchise]][[Category:Pages with comment tags]]
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