Bratz: Difference between revisions

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Due to the somewhat sexual nature of the dolls' designs and clothing, the materialistic nature of the franchise, and the overall poor quality of the cartoon and movies, it is almost universally hated by everyone outside of its target demographic. According to MGA CEO Isaac Larian, only perverts would see anything sexual about the dolls.
 
In December 2008, Mattel won a copyright lawsuit against MGA that ruled that, since Bryant was still working at Mattel when he created the original dolls, they were Mattel's intellectual property. As a result, [http://www.thestar.com/business/article/548268 MGA was banned from selling all 40 dolls in the line]. MGA successfully [http://www.mgae.com/downloads/pressreleases/MGA%20Statement%20-%20Bratz%20Ruling%207-22-10.pdf appealed the ruling in July 2010 and regained ownership]{{Dead link}}. The case will be retried at the beginning of next year[http://www.thenewstribune.com/2010/08/05/1291160/retrial-in-battle-over-bratz-dolls.html\]{{Dead link}}, but for now, the company is allowed to continue selling and producing ''Bratz''. In August, they released updated dolls with wider figures, less make-up, and more modest clothing to celebrate the franchise's 10th anniversary ([[Batman Gambit|and so that they can claim they are not the same designs that Mattel claimed ownership of]], but that is neither here nor there.)
 
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