Celebrity Endorsement: Difference between revisions

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(Import from TV Tropes TVT:Main.CelebrityEndorsement 2012-07-01, editor history TVTH:Main.CelebrityEndorsement, CC-BY-SA 3.0 Unported license)
 
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{{trope}}
{{quote|"''I heartily endorse [[Trope Name|this event or product]]!''"|'''[[Hates the Job, Loves The Limelight|Krusty the Klown]]''', "Lisa the Beauty Queen", ''[[The Simpsons]]''}}
 
{{quote|"''[[Memetic Mutation|I'm Commander Shepard, and this is my favorite store on the Citadel.]]''"|'''[[Player Character|Commander Shepard]]''', ''[[Mass Effect 2]]''}}
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See also [[Notable Commercial Campaigns]], and [[Character Celebrity Endorsement]] when the product is promoted by fictional beings, who are celebrities nonetheless. Some celebrities willing to do endorsements but afraid of being seen as sellouts indulge in [[Japandering]] by appearing in foreign ads that are not meant to be seen by their home fanbase.
 
{{examples|Examples}}
 
== Appliances ==
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== General ==
* Big name celebrities [[Japandering|who have done Japanese ad campaigns]] include [[Orlando Bloom]], [[Arnold Schwarzenegger]], [[Madonna]], [[Brad Pitt]], [[Bruce Willis (Creator)]], Kiefer Sutherland and [[Harrison Ford]].
* No mention for [[Michael Jordan]]? He's very much the king of endorsements in basketball, and perhaps all of sports.
** '''BE LIKE MIKE!'''
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== [[Live-Action TV]] ==
* Parodied hilariously on ''[[Whose Line Is It Anyway? (TV)|Whose Line Is It Anyway]]''. "Celebrity endorsements that are doomed to fail."
{{quote| ''Wayne:'' (In a squeaky voice) [[Take That|I'm Mike Tyson for Encyclopedia Brittanica.]]<br />
''Colin:'' Hi. [[Self -Deprecation|I'm Colin Mochrie for Rogaine.]] }}
* In ''[[Castle]]'', Castle receives a package of books from the publisher for him to read so that they can solicit cover quotes for marketing purposes. When questioned by his mother and daughter on how he can possibly get them all read, he replies he doesn't have to, and proceeds to demonstrate with a couple of examples:
{{quote| '''Castle''': ''[Holding them to his head as if he were a magician identifying a card]'' "A tour-de-force in terror!" ~ Richard Castle. "Does for [[Noodle Implement|hot-tubs]] what ''[[Jaws (Film)|Jaws]]'' did for the ocean!"}}