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== [[Video Games]] ==
* ''[[Game Players Magazine]]'' started as a straightforward game-reviewing mag. Eventually, the reviewers gained personalities and jokes were made about them followed by wacky humour and gag letters pages. After that, they started going completely nuts — often having video game characters do reviews or Gazuga the three-eyed demon monkey answer letters. Eventually, the craziness hit a peak and they suddenly turned to ''Ultra Game Players'' and became way more serious. They didn't last another couple years.
* Most gaming magazines have gone through a form of proto-decay over the last decade, particularly since the rise of [[
** It's also safe to assume that at least a few gaming magazines bit the dust thanks to the rise of free walkthroughs and previews on the internet. ''Electronic Gaming Monthly'' was bought out by another company which [[Executive Meddling|immediately axed all the staff of the magazine]] and canned the title. In 2010, they returned when the original founder of the magazine bought the rights to it back and rehired a bunch of the writers, as well as other respected game journalists.
* ''EGM'' itself was also a victim of this Trope before its cancellation. It began as, essentially, "Famitsu America". However, as advertiser dollars dried up, the magazine employed numerous ''[[Maxim]]''-like gimmicks to keep reader interest that were only tangentially related to video games (such as interviews with [[Goodfellas|Henry Hill]] and various E3 "booth babes" who clearly didn't know how to use the medium they were advertising on their T&A).
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