The Runner Up Takes It All: Difference between revisions
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{{trope}}
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When the person who comes second or worse in a [[Reality Show]] gets more out of it than the winner, be it in post-show popularity, sales, endorsement cash, or simply not looking as much as a jackass on national television.
For the talent-based shows, the reason can be described thusly. When you win, you're ''hot,'' and the producers of the show want to capitalize on that. This leads to getting pushed too fast and too hard. With singers, for example, it might involve churning out a sub-par album to capitalize on their star power. [[Hype Backlash]] sets in, and people will tend to get a little sick of them. But for the contestants who finish lower in the ranks, they still have all the
Compare [[Second Place Is for Winners]], [[Award Snub]].
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