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Super Bowl Special: Difference between revisions
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There is good reason why a thirty-second commercial in the Super Bowl costs millions of dollars<ref> more specifically, an average of $3.5 million for a 30-second spot in 2012</ref>: The [[Super Bowl]] is always, without question, the most watched program of the entire calendar year in America. If you're blowing half your annual advertising budget on just getting the spot, the commercial better be pretty damned good. And many are. This is so well known that many people watch the Super Bowl just for the commercials, creating the advertiser's dream: a three hour block of time where over ninety million people tune in to watch advertisements.
Many ad campaigns are debuted at the Super Bowl. The commercials are generally given a much bigger budget, and quite a few include [[Large Ham|celebrity cameos]]. Most will utilize a funny twist ending intended, as many commercials do, to help you remember the product or service being sold (although sometimes [[What Were They Selling Again?|this doesn't always work out]]). Many also go sexy (which can cause [[Distracted By the Sexy]] to occur on occasion), each year being more titillating than the last... or so they did until the infamous "[[Wardrobe Malfunction]]" at Super Bowl XXXVIII. For even more meta-flavor, some commercials will recall commercials from years past.
Almost invariably, each year's crop of commercials will be called worse than last year's crop.
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=== Memorable Super Bowl Commercials include: ===
* Apple's ''[[Nineteen Eighty
** And then Motorola did a [[Take That]] to Apple and their 1984 ad with their 2011 ad for the Xoom, a tablet competing with the iPad.
* Pick a Budweiser ad campaign, and it's quite likely that it got its start at the Super Bowl. The frogs, the lizards, the Clydesdales, The Bud Bowl, the "Wazzuuuuuuup" guys...all Super Bowl commercials.
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** In 2009, Coca-Cola spoofed the Mean Joe Greene ad with Troy Polamalu.
** The "Los Cocacoleros" ad, featuring a [[We Didn't Start the Billy Joel Parodies]] cover, was also a FIFA World Cup Special.
* In recent years, GoDaddy.com has made a name for itself making [[Sex Sells|blatantly suggestive]] ads. In fact, they get so caught up in trying to be risque that [[What Were They Selling Again?|the product tends to be overlooked]] - they're in the extremely sexy...domain-name registrar business.
** In 2008 they pulled the stunt of posting a [[Too Hot for TV]] ad online and hyping ''that'' with the actual TV spots. But it's worth noting that most of the steaminess was actually broadcast; the [[Unrated Edition|web version]] is just longer.
* Terry Tate, Office Linebacker.
** ''[[Dynamic Entry|::CRASH::]]'' [[
** This commercial was so popular that Terry Tate [[Expy|essentially]] became a playable character in ''[[Gears of War]]''.
** The Terry Tate commercials manage to [[Getting Crap Past the Radar|get an awful lot of crap past the radar]], including Terry's repeated [[Curse Cut Short|Curses Cut Short]] and his boss being named Mr. [http://www.urbandictionary.com/define.php?term=felching Felcher].
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## [[Talking Animal|TALKING animal]] ("Sorry, Mr. Reynolds.")
## [[Sex Sells|Attractive females]] ("Wow, that bear can talk!")
## [[Enforced Plug|Product message]] ([[What Were They Selling Again?|optional]]) (Burt delivers the tagline)
## [[Repurposed Pop Song|Famous pop song]] ([[Journey (Music)|"Don't Stop Believing"]])
## [[The Stinger|Bonus ending]] (Bear: "I loved you in ''[[Smokey and The Bandit]]''.")
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* The [http://www.youtube.com/watch?v=Pk7yqlTMvp8 'Cat herders'] commercial.
** The same company did try to top that the next year, with [http://www.youtube.com/watch?v=L2zqTYgcpfg building airplanes]. In the sky. So, between a commercial showing cat herders and skydiving aerospace mechanics, could you guess that they're a company that does [http://en.wikipedia.org/wiki/Electronic_Data_Systems IT maintenance and database program development]?
* And who could forget the [[Long Runners|long-running]] but [[
* Believe it or not, there was an ad for [[Clerks the Animated Series]] in the Super Bowl of 2000. It was moderately funny. The ad is available on the DVD, or you can watch it [http://www.viewaskew.com/news/jan00/3.html here].
* [http://www.youtube.com/watch?v=X5zbEsQYMb0 This] Nuveen Investments' commercial in 2000, set [[Twenty Minutes Into the Future]]. Mankind has made signifigant progress, having cured AIDS and Cancer, and is currently having an award ceremony for the breakthroughs in fixing spinal cord injuries. One of the guests presenting the award? None other than [[Christopher Reeve]], up and about again. A wonderful case of [[Doing It for The Art]].
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