Hollywood Hype Machine: Difference between revisions

Compare [[Deader Than Disco]], [[Hype Aversion]], [[Hype Backlash]]. Also compare it to the "star system" employed by the studios during the [[Golden Age of Hollywood]], which this is effectively a modernized version of.

 

* Silent film actress Clara Bow was [[Trope Maker|the original]] "It Girl" (because she starred in [[Trope Namer|a movie called]] ''It''). Natural charisma and an earthy sexuality uncommon for that era made her a huge star in the latter 1920s. She was able to overcome a thick Brooklyn accent and transition to talkies, but an exceedingly fragile psyche combined with an adversarial relationship with Paramount Pictures led to a nervous breakdown in 1931. Paramount fired her, and after an abortive comeback attempt she retired from movies at the age of 28.

* Matthew McConaughey is a defining example. When ''A Time to Kill'' came out in 1996, he was basically called the "next [[Brad Pitt]]" and given a ''ton'' of new major roles. ''People'' Magazine covers soon followed, and he was expected to become the next A-list star. What ended up happening was a major string of box-office disappointments and minor roles, and he became instead known for appearing shirtless in "Celebrity Beach Body" specials, showing up in [[Direct to Video]] indie films, and being the romantic male lead in [[Chick Flick]]s. Not quite what was expected.