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The [[Atari 2600]] inspired other companies to enter the market for video games. One of these companies was Mattel Toys, which established the Mattel Electronics division to develop a video game console. The '''Intellivision''' was released to the public in late 1980; while it never defeated Atari for the hearts and minds of the public, it was the 2600's strongest initial rival, and hung around for some time.
The Intellivision is best remembered for its sports games because that's what most of its games were. In a famous advertising campaign of the time, George Plimpton proclaimed (and showed) that the Intellvision's graphics were superior to those of the Atari 2600. While the Intellivision could produce superior graphics to the 2600 (though the [[
Mattel had trouble securing the rights to produce home ports of [[Arcade Game]]s: many popular titles had been acquired by competitors Atari and Coleco (who ended up porting many of them to the Intellivision anyway), and Mattel had to make a deal with then-obscure company [[Data East]], with surprisingly good results. To compensate for its deficiency in arcade ports, Mattel invested heavily in rights to make [[Licensed Game]]s, many of which were never developed or never released.
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[[Category:Videogame Systems]]
[[Category:Index]]
[[Category:Intellivision]]▼
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