The Cake Is a Lie: Difference between revisions
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* In a 1996 ad campaign to promote ''Pepsi Stuff'', commercials for the film ''True Lies'' claimed that if anyone collected 7,000,000 points, Pepsi would give that person a Harrier jet (featured in the movie). A man by the name of John Leonard redeemed a check equivalent to the amount of the 7,000,000 points, but Pepsi refused on the grounds that the jet was not really being offered. After a lawsuit was filed, a federal judge sided with Pepsi.
** [http://www.snopes.com/business/market/mars.asp Seems Pepsi could have used a lesson from] [[Burma-Shave]], which did manage to fulfill a "win a trip to Mars" joke promotion by delivering a vacation to Moers, North Rhine-Westphalia, West Germany.
* Burrell Smith (who designed the hardware for the original [[Apple Macintosh|Macintosh]]) would often promise to [https://web.archive.org/web/20140711084803/http://www.folklore.org/StoryView.py?project=Macintosh&story=I
* Happens all too often when you're a toddler. Your parent will promise you a reward if you do something or go through something, and once that's over with they take back their word. This even happens to kids, teenagers, and even adults, and it encourages kids to engage in rebellious behavior—and they wonder why there's so many rebellious teenagers around.
** As the description for [[Moving the Goalposts]] points out, this is actually [[Abusive Parents|a subtle form of psychological abuse]] which may result in life-long trust issues since, well, if you can't trust your parents, [[Paranoia Fuel|whom can you trust?]]
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