Trope Co Trope of the Week: Difference between revisions
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** At least those still have the original name, unlike the Peach Bowl.
** As of the 2008 season, there are seven bowls whose official names consist solely of the name of the corporate sponsor and the word "Bowl", and the EagleBank bowl '''never''' had any other name.
* Sponsorships can get awkward if the sponsor goes bankrupt just before a major event (like "Kodak Theatre" as home since 2001 of the annual Academy Awards show), forcing the branding to be abruptly removed.
* The Macy's Thanksgiving Day Parade.
** And "Thanksgiving" is occasionally omitted.
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