Bottled Cool: Difference between revisions

* Extremely common in car commercials. Usually the car will be shown driving through the city at night with hip-hop music playing, as if the occupants were on their way to the [[Coolest Club Ever]]. Sometimes they're driving instead through an impressive landscape that's unlikely to feature on most of the customers' work routes, like mountains, desert or the Antarctic.

** A recent car commercial is worth noting. It seems to pretend to avert this trope, without any real substance, with the following statement said throughout:

** And don't forget the cars that are so cool they warp reality. There was a car commercial where the vehicle in question was driving through a Tim Burtoneque forest where all the trees were trying to smash his car up out of jealousy. Or something.

** A certain series of car ads has the car navigate a similarly belligerent, anthropomorphic city.

** It gets better - [[Stephen Colbert]] complained about Kraft dissing mayonnaise and tried to introduce his own counter-ad. Shortly thereafter, Miracle Whip bought ad time during Stephen's show and ran three ads with new narration taunting Stephen by name.

* Dos Equis beer has [[The Most Interesting Man in the World]], who shows what can happen when this trope is played with a wink and a nudge (pure concentrated '''awesome.''')

* Played straight in ads for Smirnoff Ice, which feature model-perfect twentysomething hipsters throwing impromptu raves in unlikely places such as subway cars and abandoned gas stations, with Smirnoff Ice as the drink of choice.

* Seeming aversion in a Sprite campaign, where they highlighted that a drink (in particular this drink) does not give you a cool image, but is simply there to quench your thirst. Of course the character telling us this was a stereotypical cool guy anyway.