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* As mentioned above, kids' meals often come with toys themed after a big-name intellectual property. The fast food joint inevitably makes sure everybody in the country knows. Not every chain engages in these shenanigans, though.
* Speaking of fast food, Burger King/Hungry Jack's created the [[Iron Man]] Burger around the release of ''[[Iron Man (film)|Iron Man 2]]''.
** Their Japanese branch offered a special-edition Whopper promoting the launch of Microsoft Windows 7. [https://www.mashed.com/637143/burger-king-japans-windows-7-whopper-was-almost-impossible-to-eat/ Appropriately, it had '''seven patties''',
** Also, their Rodeo Burger, which was developed to promote the awful ''[[Wild Wild West]]'' remake film. The food promotion outlasted the film by several years, and managed to get copied by other restaurants.
** Their [http://tfwiki.net/wiki/BBQ_Double_Stackticon BBQ Double Stackticon] for ''[[Transformers (film)|Transformers]]: Revenge of the Fallen''.
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