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* The people of Sony Picture intended for ''[[Layer Cake]]'' to end with the protagonist [[Riding Into the Sunset|driving into the sunset]] with his new girlfriend. The director didn't like much that plan, so he secretly filmed the scene when {{Spoiler|he is shot by Sydney and his fate is left ambiguous}} to show it to the test screenings. The second finale was the one used, as the audiences unanimously voted for it on account of not being a Typical American film ending.
* ''[[Terminator 2]]'' originally had a coda showing that the Judgement Day had been prevented. James Cameron was apparently very attached to this one, and only relented when both the produces and the test audiences reacted badly to it, replacing it with a more open and less [[Mood Whiplash|whiplashy]] ending.
* Test audiences found a cameo of Tom Hiddleton as Loki in ''[[Avengers: Age of Ultron]]'' extremely confusing, so it was promptly cut.
=== [[Live Action TV]] ===
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