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Then there's the hardest: making the media and merchandise together. Combine the problems inherent of the other two, and you can see why producers/developers end up ''hating'' doing [[Merchandise-Driven]] media.
To be fair, though, advancements in toy-designing technology has made this less of a problem than it was in, say...the '70s or '80s, when the most articulation a toy can expect was in the waist, shoulders, and neck, and [[Humongous Mecha]] looked more like candy-colored hunks of brick than an actual robot. Nowadays, we have the ability to make ''[[Transformers]]'' that can shift from realistic model car to crazily-articulated behemoth mecha, action figures with full range of movement and insane muscle details... At least, [[Clarke's Law for Girls Toys|we can do that for merchandise marketed to boys]].
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