Dualvertisement: Difference between revisions

fixed an overcoded link internal link, added "{{verify}}" to a few examples, did other minor cleanup
(fixed an overcoded link internal link, added "{{verify}}" to a few examples, did other minor cleanup)
Line 5:
 
Compare [[Commercial Switcheroo]], where you lead in with a fake commercial then bring in the real one, and [[Product Switcheroo Ad]], where you open with one product then bring in the actual product later to show up the first one.
 
{{examples}}
* As mentioned above, kids' meals often come with toys themed after a big-name intellectual property. The fast food joint inevitably makes sure everybody in the country knows. Not every chain engages in these shenanigans, though.
Line 14 ⟶ 15:
* The American furniture chain Furniture Row has multiple brands which allows a customer to shop their four different brands in the same building in different stores, saving advertising and rent money aplenty. It also makes it very easy to dump a fad furniture trend without closing an entire store (they started out as a waterbed retailer and when that went belly up, they just dumped it and moved on to other brands).
* In 1985, there was an Italian TV ad where a man drives home a luxury car, checks the hour on a luxury watch, pulls the dress while casually showing the tag (with the name of the stylist), and then enter his home, where a party is going on. It's a spot for Barilla, a brand of pasta (as in spaghetti, rigatoni, etc.).
* In the 2010 NBA playoffs, you saw this one a lot—there were ads for the new ''[[Prince of Persia: The Sands of Time|Prince of Persia the Sands of Time]]'' movie, interspersed with shots of basketball players doing manly things.
** [[ESPN]] absolutely loves this trope, really. ''[[Sports Center]]'' tends to be littered with [[Enforced Plug]]s for pretty much every movie Disney (who owns 80% of the network) wants to hype up, and even some non-Disney ones.
** Since obviously its players are right within its demographics, ESPN's coverage of the Little League World Series is always peppered with [[Disney Channel]] cross-promotion nowadays... as in having acts related to Disney Channel's Flavor of the Month perform a [[Title Theme Tune]] and appear in [[Eyecatches]], advertisements, etc. In recent years, these have included the [[Jonas Brothers]], ''[[High School Musical]]'', etc. Though, beginning in 2010, its been ''[[Phineas and Ferb]]'' themed, complete with a parody of the show's usual intro.
Line 26 ⟶ 27:
* Rhode Island family-owned furniture chain Cardi's self-produces its local ads. When other local companies use Cardi's production services, the Cardi brothers will have a cameo in those ads as well.
* Raytheon Sarkos had a press conference showcasing the XOS 2 exoskeleton on the date of the DVD release of ''[[Iron Man (film)|Iron Man 2]]''. They even invited Clark Gregg, the actor who played Phil Coulson in the movie, to the demonstration.
* Dodge once did an ad for one of their vehicles... which also somehow became an ad for two different video games and several other things (I seem to also remember{{verify}} an [[MP3]] player, a computer and a TV). It's an awful advert due to the constant product placement and the fact that one of the kids in the commercial can't even remember her brother's name.
* Dodge's sister make Jeep plays up the fact that its vehicles are featured in ''[[Call of Duty]] Black Ops''.
* A Band-Aid[[Tradesnark™|™]]/Neosporin ad features puppets singing their praises and how "when put together/they work exponentially better", just in case you never thought of bandaging those wounds you put goo on.
Line 35 ⟶ 36:
* Lampshaded in an Old Spice ad that simply has to be [http://www.youtube.com/watch?v=PvYP_d2S1Pg&context=C3b66c1dADOEgsToPDskKPvi23mxUTZ_MzcLr2n9Sp seen] to be believed.
* "Sometimes you feel like a nut, sometimes you don't." This jingle was used to plug both Almond Joy and Mounds candy bars.
* Baby Ruth and Butterfinger candy bars were often mentioned in the same ad in the 80's80s.
* ''[[The Lorax (film)|The Lorax]]'' (new movie) + Denny's (or was it IHOP?);{{verify}} The Lorax himself is eating pancakes in the chain restaurant, and has some light comedy with his buddy. Full of [[Fridge Logic]]- why would the Lorax be eating a chain restaurant in an industrialized neighborhood?
** ThreThere was also Mazda's ads for their new SkyActive cars, complete with the Lorax and his forest friends shilling for the car, also incidentally promoting the movie on top of that.
* [[Jumper]] + TV provider (directv i think);{{verify}} While playing the standard commercial advertising the shows to be had at low low prices, the main character from Jumper would leap around being mildly interested
* An advertising campaign by Dole in the 1970s used to sing "...those nice pineapple people, and a great banana too." At the time, Dole's primary products were pineapple products and bananas.
* A series of radio commercials for website developer americaneagle.com consists of TestimonailsTestimonials from satisfied customers which also shill their own businesses. They usually have something in there like "If you like TV go to tvtropes.org. If you want a website for your business, go to americaneagle.com." (If Fast Eddie had done a commercial, obviously.)
* There were commercials for Verizon [[FiOS]] high-speed internet featuring [[Michael Bay]], complete with product placement for his Transformers Film Series.
* A recent (as of March 21, 2012) ad for General Electric turbines mentions that their turbines are used by Budweiser, and then becomes like a Budweiser ad.
 
{{reflist}}