Younger and Hipper: Difference between revisions
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{{trope}}
[[File:younger-and-
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== Advertising ==
*
** This may have something to do with the fact that 35-year-olds typically have better things to do with their money than to buy luxury goods advertised on TV (such as taking care of their children). When they become senior citizens, they no longer have dependent families and can buy useless luxuries again (if they have a generous retirement), and often have failing health, which means that they must buy very expensive (and profitable) medical supplies.
* The resurrection of Wendy's "Where's the Beef" slogan. In the original ads an old lady screams this angrily at servers of [[Brand X]] burger joints, in the new version a twentysomething [[Hipster]] finds a [[Fun T-Shirt|vintage T-shirt]] with the slogan and various [[Phrase Catcher|strangers repeat it]] until they've pointed him to a Wendy's.
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== Comic Books ==
* Many of the [[DC Universe]] characters in the 2011 [[New 52]] relaunch, including Superman. The stated reason is to make the characters more modern and relatable.
* The [[Post-Crisis]] [[Superboy]]'s initial presence in ''[[The Death of Superman|Reign Of The Supermen]]'' was probably a nod to this trope, much like Steel represented the [[Affirmative Action Legacy]], the Eradicator represented [[Darker and Edgier]] [[Sociopathic Hero
* The [[Dork Age|infamous]] "Teen Tony" era of ''[[Iron Man]]''. They turned adult Tony Stark evil and so they got a teenage version of Tony from the past and had them fight. The whole thing was rebooted and no one ever talked about it again.
* The "Batch SW6" clones in the ''[[Legion of Super-Heroes]]''; they were even given a title of their own to allow this trope to coexist with the original Legion in the TMK era. The [[Continuity Reboot]] of the Legion after Zero Hour also resulted in this trope.
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== Films -- Live-Action ==
* The unintentional side effect of changing the actor playing [[James Bond]]. George Lazenby and Roger Moore were younger and hipper than Sean Connery. Timothy Dalton was (much) younger and hipper than Roger Moore. Pierce Brosnan was younger and hipper than Timothy Dalton. Daniel Craig is younger and hipper than Brosnan.
** In a bit of a [[Subverted Trope|subversion]], Roger Moore is actually [[Older Than They Look|three years older than Connery]]
** The unintentional here comes at least partly from the fact that the 'younger' aspect compares with the last movie with the old actor, not the
* In the cartoons, ''[[Inspector Gadget]]'' was voiced by then-sixty-something actor Don Adams, and the character himself was portrayed as if he was in his late 30s or early 40s. When it came time to cast him for the live-action version, they went with babyfaces Matthew Broderick and French Stewart, neither of whom look like they were in their late 30s or early 40s.
* The ''[[Thomas the Tank Engine]]'' film cast the younger, hipper Alec Baldwin as Mr. Conductor rather than the fifty-something Ringo Starr or George Carlin.
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