| Display title | Pepsi Challenge |
| Default sort key | Pepsi Challenge |
| Page length (in bytes) | 1,293 |
| Namespace ID | 0 |
| Page ID | 106011 |
| Page content language | en - English |
| Page content model | wikitext |
| Indexing by robots | Allowed |
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| Counted as a content page | Yes |
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| Page creator | m>Import Bot |
| Date of page creation | 21:27, 1 November 2013 |
| Latest editor | Looney Toons (talk | contribs) |
| Date of latest edit | 14:31, 30 May 2018 |
| Total number of edits | 7 |
| Recent number of edits (within past 180 days) | 0 |
| Recent number of distinct authors | 0 |
Description | Content |
Article description: (description)
This attribute controls the content of the description and og:description elements. | The original Pepsi Challenge was a very successful advertising campaign back in the 1980s where Pepsi showed people trying, in a blind taste test, whether they liked Coke or Pepsi. So many more people admitted that they liked Pepsi over Coke that it scared the Coca-Cola company badly enough that they introduced a new, sweeter formula; it ultimately bombed worse than the Edsel. As an ironic twist, Coke's actions were completely unnecessary since even after claiming that Pepsi tasted "more refreshing" the majority of the subjects still said they would buy Coke over Pepsi. |