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Here Comes the Science!: Difference between revisions
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* Washing detergents also apply. There was a Tide commercial that somehow manages to "magnetize" dirt away from the cloth.
** Surfactants, my dear Watson. Surfactants.
*** That's the real-world explanation. However, surfactants do not work by electromagnetism.
* AstraZeneca has entire ads built around this, with fancy and science-looking CGI effects designed to evoke concepts of blocking proton pumps in the background as words like "clinical strength" or "proven effectiveness" are bandied around without a whole lot of meaningful information.
* Sensodyne Iso-active. It says right there in the name of the thing that it is ''exactly as much use as any other product'', yet no-one notices because it sounds so damn sciency.
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