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Latest revision as of 16:29, 7 October 2019

Kevin Butler: Long live what brought us all to this party in the first place: Play. And I believe in that as much as I believe in my no-look flaming crossbow shot.

A series of commercials run by Sony to promote the Play Station 3 and Play Station 3 Exclusive games, based around the character of Kevin Butler (played by Jerry Lambert), a Sony VP in charge of everything from First Person Shooter Relations to Add More Awesome. The ads were widely praised for their humorous content as opposed to Sony's previous PS3 Ads.

Tropes used in Kevin Butler include:

Action Duo: Kevin and the Best Buy guy.
Badass Mustache: Kevin sports one in his Modnation Racers commercial.
Hey, It's That Guy!: He appeared as one of the parents of Bad Teacher.
Ho Yay: Between Kevin and SCEA President Jack Trenton.

"You are the boss of me."

Lock and Load Montage: Two words for you: Mon Tage.
One of Us: Kevin Butler appeared at E3 to give a speech about how much he loved gaming and wanted to see it succeed. A carefully scripted appearance? Sure. But it was still awesome.
Rule of Awesome: The ads themselves run off this and...
Rule of Funny

"Boom to the power of boom"

@@ Line 1: / Line 1: @@
 {{work}}
-{{quote|  '''Kevin Butler''': ''Long live what brought us all to this party in the first place: Play. And I believe in that as much as I believe in my [[Crowning Moment of Awesome|no-look flaming crossbow shot.]]''}}
+{{quote|'''Kevin Butler''': ''Long live what brought us all to this party in the first place: Play. And I believe in that as much as I believe in my [[Crowning Moment of Awesome|no-look flaming crossbow shot.]]''}}
-A series of commercials run by Sony to promote the [[PS 3]] and [[PS 3]] Exclusive games, based around the character of Kevin Butler (played by Jerry Lambert), a Sony VP in charge of everything from First Person Shooter Relations to Add More Awesome. The ads were widely praised for their humorous content as opposed to Sony's previous [[Mind Screw|PS3 Ads]].
+A series of commercials run by Sony to promote the [[Play Station 3]] and [[Play Station 3]] Exclusive games, based around the character of Kevin Butler (played by Jerry Lambert), a Sony VP in charge of everything from First Person Shooter Relations to Add More Awesome. The ads were widely praised for their humorous content as opposed to Sony's previous [[Mind Screw|PS3 Ads]].
-----
-=== The ads contain examples of: ===
+{{tropelist}}
 * [[Action Duo]]: Kevin and the Best Buy guy.
 * [[Badass Mustache]]: Kevin sports one in his [[Modnation Racers]] commercial.
-* [[Hey Its That Guy]]: He appeared as one of the parents of ''[[Bad Teacher]]''.
+* [[Hey, It's That Guy!]]: He appeared as one of the parents of ''[[Bad Teacher]]''.
 * [[Ho Yay]]: Between Kevin and SCEA President Jack Trenton.
-{{quote| ''"You are the boss of me."''}}
+{{quote|''"You are the boss of me."''}}
 * [[Lock and Load Montage]]: Two words for you: Mon Tage.
 * [[One of Us]]: Kevin Butler appeared at E3 to give a speech about how much he loved gaming and wanted to see it succeed. A carefully scripted appearance? Sure. But it was still awesome.
@@ Line 21: / Line 20: @@
 [[Category:Notable Campaigns]]
 [[Category:Advertising Tropes]]
-[[Category:Kevin Butler]]
 [[Category:Advertising]]
+[[Category:{{PAGENAME}}]]