Broken Base: There's a sizable number of people (including red-blooded, straight males) who are tired of her constant "She's Hot!" promotion.
The base is also broken on whether or not she deserves heat for this, as she may not be really in total control of how she's marketed (see So Beautiful It's a Curse below.)
Hilarious in Hindsight: When she was cited for comparing Michael Bay's directing style to Hitler, she was booted off the Transformers film franchise. She has recently been cast to make a cameo in the Sacha Baron Cohen film Dictator.
Misblamed: Granted, using a Hitler comparison wasn't very smart, but it's kind of obvious in the context of what she's saying is that she meant Michael Bay directs like a dictator (she also compared him to Napoleon), not that he's like Hitler as a person.
She Really Can Act: Of course, some found her surprisingly good in the music video for Rihanna and Eminem's "Love The Way You Lie" as a woman abused and almost borderline raped by her boyfriend played by Dominic Monaghan of all people
Also her acting in "Passion Play" has received praise from some critics, even though the movie has not....
Small Name, Big Ego: A few people on the Transformers crew claim this on her.
So Beautiful It's a Curse: After leaving the Transformers franchise, Shia LaBeouf revealed that she was uncomfortable being catapulted into her status as a worldwide sex symbol.