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Marc Summers: In Encino Man, what actor plays the caveman?

Contestant: Pauly Shore?

Marc Summers: No, it's not Pauly Shore. This person has talent.

—Double Dare

Every so often a TV Series, Film, or even radio talk show will make a reference to another one, usually in the same market niche or genre. Most of the time it's just a simple Shout Out or a Homage, and if it's a Comedy Series, you can expect at least a little spoofing.

But sometimes it's a bit more mean-spirited than that. Whether it's because of a perceived rivalry, jealousy, bitterness or Pride, the mention will be derogatory and boastful. More often than not, rather than be a "Take that!" to the disparaged show, it'll reflect even worse on the joker, it'll actually make a good production turn sour, and it makes a bad production look like a monumental act of hubris. It can be especially jarring (and often hilarious for reasons the producers didn't intend) if the show being mocked goes on to win popular and / or critical acclaim, awards, and respect from its audience, while the show doing the mocking becomes widely reviled or forgotten.

"Take That" is something you hear a lot on DVD commentaries. Whenever the show gets to a gag that's at the expense of some real-life group(s), the commentator says, "Take that, celebrity / studio / organization / other target!"

It is more likely to occur if the creators of the work are relatively confident they won't suffer any significant backlash from the insult; for example, someone who has Protection From Editors, or the writer of a Fan Work or Web Comic.

Often, a Take That will be aimed at someone or something related to the work itself:

Armed With Canon: Take That, Other Creator On This Franchise!
Biting the Hand Humor: Take That, Employers!
Take That, Audience!
Take That Critics
Take That Scrappy
Self-Deprecation: Take That, Me!

This trope is sometimes known as a "potshot" in normal parlance.

A common element of commercials. Often uses Brand X / No Celebrities Were Harmed / Scapegoat Ads.

Not to be confused with This Loser Is You. Nor with the British boy band. Often a Super Trope of Muse Abuse.

Has the following sub-pages:

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 Every so often a TV [[Series]], [[Film]], or even radio talk show will make a reference to another one, usually in the same market niche or genre. Most of the time it's just a simple [[Shout Out]] or a [[Homage]], and if it's a [[Comedy Series]], you can expect at least a little spoofing.
-But sometimes it's a bit more mean-spirited than that. Whether it's because of a [[The Rival|perceived rivalry]], [[Green Eyed Monster|jealousy]], bitterness or [[Pride]], the mention will be derogatory and boastful. More often than not, rather than be a "Take that!" to the disparaged show, it'll reflect ''even worse'' on the joker, it'll actually make a good production turn sour, and it makes a bad production look like a monumental act of hubris. It can be especially jarring [[Hilarious in Hindsight|(and often hilarious for reasons the producers didn't intend)]] if the show being mocked goes on to win popular and / or critical acclaim, awards, and respect from its audience, while the show doing the mocking becomes widely reviled or forgotten.
+But sometimes it's a bit more mean-spirited than that. Whether it's because of a [[The Rival|perceived rivalry]], [[Green-Eyed Monster|jealousy]], bitterness or [[Pride]], the mention will be derogatory and boastful. More often than not, rather than be a "Take that!" to the disparaged show, it'll reflect ''even worse'' on the joker, it'll actually make a good production turn sour, and it makes a bad production look like a monumental act of hubris. It can be especially jarring [[Hilarious in Hindsight|(and often hilarious for reasons the producers didn't intend)]] if the show being mocked goes on to win popular and / or critical acclaim, awards, and respect from its audience, while the show doing the mocking becomes widely reviled or forgotten.
 "Take That" is something you hear a lot on [[DVD Commentary|DVD commentaries]]. Whenever the show gets to a gag that's at the expense of some real-life group(s), the commentator says, "Take that, celebrity / studio / organization / other target!"
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 * [[Armed With Canon]]: Take That, Other Creator On This Franchise!
 * [[Biting the Hand Humor]]: Take That, Employers!
-* [[Take That Audience]]
+* [[Take That, Audience!]]
 * [[Take That Critics]]
 * [[Take That Scrappy]]
-* [[Self Deprecation]]: Take That, Me!
+* [[Self-Deprecation]]: Take That, Me!
 This trope is sometimes known as a "potshot" in normal parlance.
@@ Line 31: / Line 31: @@
 * [[Take That/Comic Books|Comic Books]]
 * [[Take That/Commercials|Commercials]]
-** [[Cable Satellite Mudslinging]]
+** [[Cable-Satellite Mudslinging]]
 * [[Take That/Fanfic|Fanfic]]
 * [[Take That/Film|Film]]